Zoho has a million users. All gotten without a brand name like Microsoft or Google. How did they get there? What have they done well? Do they have a chance to beat Microsoft’s Office? What is next for them, and the entire “collaborative worker” genre?
All that’s covered in the WorkFast video, but will get more debate on Techmeme later this week as a consequence of the conference.
If you’re looking for a new way to work, you should be there. Oh, the guy who puts on the conference, Ismael Ghalimi, was on our show a couple of months ago. He really knows this genre better than anyone on the planet (he keeps the most comprehensive database of collaborative work tools out there — more than 800 at last count).
Out of all the conferences I see on my event schedule, Office 2.0 is bringing the most useful services this year. Will this be the year that the Office 2.0 industry pulls away from Microsoft’s Office? Probably not in sales, but there’s definitely something going on here that’s worth paying attention to.
Thank you to SAP for sponsoring WorkFast.tv.