It’s worth the hell

Apple continues to amaze. I’ve never seen a company have a technical meltdown in front of the eyes of the world the way Apple did today. Yet when my son got out of the store after three hours of hell inside the store (we were snuck to the front of the line by someone who gave us cuts so that we could be among the first to get one, so that we could document what it was like for him to walk into the store and be #1 — he waited for two days) he said he still loved Apple and still loved his 3G iPhone.

After playing with it today I’ve got to agree. This is the company that can give you a crappy camera. No video. Charge you more than other devices. Make you wait hours in line. Take hours to get your credit card approved, your iPhones activated. And, at the end of it all, make you feel good.

I’ve been comparing the iPhone 3G to my Nokia N82 and N95 and my Microsoft Mobile-powered Samsung Blackjack II cell phones and, again, the iPhone kicks ass.

The App Store is simply brilliant. The new things available for the iPhone are just years ahead of other phones. The experience of using an iPhone is just way ahead of even the best Nokia and Microsoft phones (although I met with both companies recently and don’t expect them to let Apple have all the fun for long).

It’s worth the hell. Apple and AT&T will do just fine after fixing all the bugs that caused today’s debacle.

That said, no other company in the world has so much brand love in reserve that it can get this reaction. Any other company in the world would have seen riots after it took more than an hour to process even a portion of the first group of 20 people to enter the store.

VentureBeat has the video of the ‘iPocolypse.”

Unbelieveable.

It’s worth the hell.

What do you think?

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