Joe Wikert, publisher at Wiley (he’s the guy who convinced Shel and I to go with Wiley instead of other publishers) talks about the effect of giving away the content of books on the Web and what it does for sales. Hint: our sales are just fine, thank you very much, even though we put the content of the book up on our book blog before we published it.
Published by Robert Scoble
I help entrepreneurs build their technology business' story, help with getting ready for investors, with other launch plans, and many other strategic things that can help your new startup. Call to talk: +1-425-205-1921 (text first). View all posts by Robert Scoble