Good news for Internet video content businesses

Uncategorized 1 Minute

This is good news for those of us trying to build new content businesses on the Web: ABC tested out streaming shows online and found good success for advertisers, Ad Age will report tomorrow, Jeff Jarvis says.

In other video news? Chris Pirillo and Leo Laporte wants to rebuild TechTV. Um, Chris and Leo, the community is already doing that — albeit better. (And, Michael says in the comments below, Leo Laporte has already done an awesome job of replicating the best content in the This Week in Tech podcast).

Why? TV was limited by the massive audience it needed. Everytime I was on TechTV I had an image in my mind that they were burning $100 bills in the middle of the floor. Actually, if I had imagined $1,000 bills the image would have been more accurate.

How do you get a mass audience? By pandering to lowest-common-denominator stuff. Translation: you have to dumb down your content. I remember talking with Leo Laporte and this would drive him nuts. He actually wanted to make the content even geekier. Sometimes he succeeded in talking about how to setup your own Web server on a Linux machine, but that was about how geeky it would get.

But on the Internet I don’t need to dumb down my content. The costs of doing content are so low that if I want to do a cooking show for geeks I can. Just get a $300 camcorder and start putting videos up on Google Video or You Tube.

Translation: TechTV is already here and it’s WAY better than what was on the real TV network. Did TechTV ever put videos up to teach you how to do something really geeky like use ASP.NET 2.0? No. They couldn’t have. They would have pissed off 90% of their audience.

But we don’t need to worry about that and that’s a good thing!

NicheTV is here. It’s even better than TechTV. And the advertisers like it too!

Advertisements

Published by Robert Scoble

I give you a front-row seat on the future. Focusing most of my efforts now on next-generation augmented reality and artificial intelligence, AKA "mixed reality." SUBSCRIBE TO MY NEWSLETTER: http://clevermoe.com/scobleizer-news/ BUY OUR NEW BOOK: https://www.amazon.com/Fourth-Transformation-Robert-Scoble/dp/1539894444 "The Fourth Transformation: How augmented reality and artificial intelligence will change everything." WATCH MY LATEST SPEECHES: State of VR with Philip Rosedale (done in VR itself, very cool): https://www.youtube.com/watch?v=2zAA1EVGUZU At GEOINT, June 2017: http://trajectorymagazine.com/glimpse-new-world/ Augmented World Expo, June 2017: https://www.youtube.com/watch?v=l4xHILvLD8E At Leade.rs, April 2017: https://youtu.be/52_0JshgjXI +++++++++++ BIO: Scoble gives you a front-row seat on the future. Literally. He had the first ride in the first Tesla. Siri was launched in his house. He's been the first to share all sorts of technologies and companies with you, from Flipboard to Pandora to Instagram. Today he's focusing on mixed reality, AKA "next-generation augmented reality" which will include a new user interface for EVERYTHING in your life (IoT, Smart Cities, driverless cars, robots, drones, etc). That's based on his view thanks to his past experience as futurist at Rackspace. Best place to find Scoble? On his Facebook profile at https://www.facebook.com/RobertScoble He has been a technology blogger since 2000, was one of five people who built Microsoft's Channel 9 video blog/community, worked at Fast Company Magazine running its TV efforts, and has been part of technology media businesses since 1993. ++++++++ SPEAKER PITCH: Apple and Facebook now have revealed their Augmented Reality strategies, which means your business needs one too. Rely on Robert Scoble, the world's top authority on AR, to bring to your conference what businesses should do next. SPEECH ABSTRACT #1: TITLE: The Fourth Transformation: What's next in mixed reality (AR and AI) and the future of technology? Here's an example of this talk at Leade.rs in Paris in April, 2017: https://youtu.be/52_0JshgjXI Why "the Fourth Transformation?" Soon we will have phones and glasses that do full on augmented reality. Everything you look at will potentially be augmented. This world is coming in late 2017 with a new iPhone from Apple, amongst other products. Microsoft is betting everything on its HoloLens glasses that do mixed reality and the industry is spending many billions of dollars in R&D and funding new companies like Magic Leap. This future will be the user interface for IoT, Smart Cities, autonomous cars, robots, drones, and your TV. This is a big deal and Robert will take you through what mixed reality is and how it will change every business. Learn more about Robert's speaking style and contact his agent at http://odemanagement.com/robert-scoble/Robert-Scoble.html ++++++++ SPEECH ABSTRACT #2: "The Next Two Clicks of Moore's Law." Over the next four years, or two clicks of Moore's Law, a ton about our technology world will change. Scoble will bring you the best from his travels visiting R&D labs, startups, and innovators around the world. He views the world through his rose-colored-mixed-reality glasses, which will be the new user interface for self driving cars, Smart Cities, IoT, and many other things in our world. He'll send you off with some lessons for companies both large and small. ++++++++ SPEECH ABSTRACT #3: "Personalized Meaning: What is Augmented Reality For?" As we enter a far more technological world where even cars drive themselves, I predict we'll see a blowback toward the analog, more authentic world. What role does augmented reality play in both worlds? Get Scoble's insight into where augmented reality is going, see tons of real-world demos, and understand what he means by 'personalized meaning.' CONTACT: If you are looking to contact me, email is best: scobleizer@gmail.com. ++++++++ ENDORSEMENTS: IZEA Top 25 Tech Influencers: https://izea.com/2017/07/07/25-top-tech-influencers/ Time: One of the top 140 Twitterers! FT: One of the five most influential Twitterers! Inc. Top 5 on list of Tech Power Players You Need to Know: http://www.inc.com/john-rampton/30-power-players-in-tech-you-need-to-know.html Next Reality: #4 on top 50 AR influencer list: https://next.reality.news/news/nr50-next-realitys-50-people-watch-augmented-mixed-reality-0177454/

Published

63 thoughts on “Good news for Internet video content businesses”

  1. It’s one of those neat advertising deals that works for the viewer as well as the advertiser. Watch one ad, and you get full access to the video, with transport controls to FF, Rew, skip, etc. Move to the next level with dynamic insertion based on what the viewer is willing to disclose, and you have a very sweet ad model all around: the viewer, the distributor, the advertiser all get good value.

    Like

  2. It’s one of those neat advertising deals that works for the viewer as well as the advertiser. Watch one ad, and you get full access to the video, with transport controls to FF, Rew, skip, etc. Move to the next level with dynamic insertion based on what the viewer is willing to disclose, and you have a very sweet ad model all around: the viewer, the distributor, the advertiser all get good value.

    Like

  3. I have to believe that one reason so many people remembered the ads was because they didn’t have to mess with getting the shows to play. With Flash, it just works, and though you’ve had your issues installing it with beta software Scoble, almost everyone has it.

    Like

  4. I have to believe that one reason so many people remembered the ads was because they didn’t have to mess with getting the shows to play. With Flash, it just works, and though you’ve had your issues installing it with beta software Scoble, almost everyone has it.

    Like

  5. Ryan: I agree with that. I just wouldn’t use it on your home page without also offering HTML. I’m cool with using proprietary formats elsewhere deeper in your site, though.

    Like

  6. Ryan: I agree with that. I just wouldn’t use it on your home page without also offering HTML. I’m cool with using proprietary formats elsewhere deeper in your site, though.

    Like

  7. Then we can be friends after all ;). Flash *websites* are terrible, terrible things. Flash *applications* are awesome. It’s just making sure you use the right tool for the job.

    Like

  8. Then we can be friends after all ;). Flash *websites* are terrible, terrible things. Flash *applications* are awesome. It’s just making sure you use the right tool for the job.

    Like

  9. I ran into Leo last week at a cable TV marketing convention. He’s doing quite well re-connecting with his TechTV audience and moving beyond that through podcasting–TWIT, This week in Tech. He’s got some impressive numbers up on his site. I love the site motto: Podcasts you love from people you trust.

    Like

  10. I ran into Leo last week at a cable TV marketing convention. He’s doing quite well re-connecting with his TechTV audience and moving beyond that through podcasting–TWIT, This week in Tech. He’s got some impressive numbers up on his site. I love the site motto: Podcasts you love from people you trust.

    Like

  13. Robert,

    In my opinion it’s not about content anymore. As you say, creating it easy. What’s not so easy is recognizing the device that’s connecting to view the content. The default assumption has always been the desktop. That’s no longer true. Now we have mobile devices with all manner of screens sizes and resolutions connecting. There is still no capability within the web server to accurately determine what the device can support.

    Peter

    Like

  14. Robert,

    In my opinion it’s not about content anymore. As you say, creating it easy. What’s not so easy is recognizing the device that’s connecting to view the content. The default assumption has always been the desktop. That’s no longer true. Now we have mobile devices with all manner of screens sizes and resolutions connecting. There is still no capability within the web server to accurately determine what the device can support.

    Peter

    Like

  15. Robert,

    I agree it is great to see all this great geek content flourishing on the net. We run the web 2.0 show podcast and we see a sizable audience every week. I disagree with “NicheTV” because it is strictly relegated to geek and funny content at this point. Until the delivery methods get easier and more wide spread, adoption will be slower. Most people might be interested in this content but they don’t understand how to consume it. As it becomes easier to consume, more will be interested in producting as well, thus bringing the real niche content (videos about art, travel, cars, and stuff like that).

    I also think you will start to see more integrated “product placement” instead of straight ads. That is something we are working on with Podvine.com, trying to bring advertising to podcasting in a tasteful and meaningful manner.

    Anyway, interesting ideas, we just need to keep plugging at the how :).

    Like

  16. Robert,

    I agree it is great to see all this great geek content flourishing on the net. We run the web 2.0 show podcast and we see a sizable audience every week. I disagree with “NicheTV” because it is strictly relegated to geek and funny content at this point. Until the delivery methods get easier and more wide spread, adoption will be slower. Most people might be interested in this content but they don’t understand how to consume it. As it becomes easier to consume, more will be interested in producting as well, thus bringing the real niche content (videos about art, travel, cars, and stuff like that).

    I also think you will start to see more integrated “product placement” instead of straight ads. That is something we are working on with Podvine.com, trying to bring advertising to podcasting in a tasteful and meaningful manner.

    Anyway, interesting ideas, we just need to keep plugging at the how :).

    Like

  17. I think that you might have missed an important point regarding ABC’s online streaming: As with User Generated Content, the writers, directors and actors–the content creators –are being dramaticaly reduced/eliminated from participating in the revenue from ABC’s online streaming. Digital downloading–streaming– promises to be highly profitable for the studios and advertisers, but do to the lack of existing agreements between the studios and the Writers Guild of America, Directors Guild of America, and Screen Actors Guild, the creative talent’s participation will be in less than 20% of the revenue generated from online-streaming. Having followed your posts regarding advertisers and User Generated Content (your 6/20/06 post–“The Screwing of the Long Tail” in which you stated that content creators of User Generated Content would only receive 20% of the revenue generated from work), I thought that you might be interested in the surprising revenue projections/similarites for creators of User Generated Content and the creative talent in the entertainment industry.

    Like

  18. I think that you might have missed an important point regarding ABC’s online streaming: As with User Generated Content, the writers, directors and actors–the content creators –are being dramaticaly reduced/eliminated from participating in the revenue from ABC’s online streaming. Digital downloading–streaming– promises to be highly profitable for the studios and advertisers, but do to the lack of existing agreements between the studios and the Writers Guild of America, Directors Guild of America, and Screen Actors Guild, the creative talent’s participation will be in less than 20% of the revenue generated from online-streaming. Having followed your posts regarding advertisers and User Generated Content (your 6/20/06 post–“The Screwing of the Long Tail” in which you stated that content creators of User Generated Content would only receive 20% of the revenue generated from work), I thought that you might be interested in the surprising revenue projections/similarites for creators of User Generated Content and the creative talent in the entertainment industry.

    Like

  19. I agree with you, Robert. What they’re doing now is a lot better than what they could have done on TechTV. What I do miss the most are the segments where they would bring in people like Michio Kaku in and discuss things, segments where they would show you how to do something like how to use Photoshop better or how to user the Linux command line, and even the call ins were a good part of the show.

    I’ve always said that watching TechTV did change my life and I’ll never forget it.

    Like

  20. I agree with you, Robert. What they’re doing now is a lot better than what they could have done on TechTV. What I do miss the most are the segments where they would bring in people like Michio Kaku in and discuss things, segments where they would show you how to do something like how to use Photoshop better or how to user the Linux command line, and even the call ins were a good part of the show.

    I’ve always said that watching TechTV did change my life and I’ll never forget it.

    Like

  21. Again with the advertisers…

    When we built the first personal turnkey Windows Media streaming site back in 2000, we looked for video advertising agencies… most of the traditional banner ad companies had no clue. Let’s hope the agencies have their act together now. Even so, unless someone is going to put the equivalent of Google Adsense together for video, the micro start-up is going to need a whole business development team to get the video ad sales in the door.

    Like

  22. Again with the advertisers…

    When we built the first personal turnkey Windows Media streaming site back in 2000, we looked for video advertising agencies… most of the traditional banner ad companies had no clue. Let’s hope the agencies have their act together now. Even so, unless someone is going to put the equivalent of Google Adsense together for video, the micro start-up is going to need a whole business development team to get the video ad sales in the door.

    Like

  23. It’s good news and bad news, was all set to lay out the downsides, but Brooke did it for me.

    Basically the studios will grab content for next to zero, good that the pool is bigger, but it’s really permission to be screwed, for good high-level quality content creators. Now for some dingdong High Schooler or non-editing vlogger with a one chipped shaky cam, ok…it’s heaven.

    As for TechTV, that was a trainwreck anyone could see coming.

    Like

  24. It’s good news and bad news, was all set to lay out the downsides, but Brooke did it for me.

    Basically the studios will grab content for next to zero, good that the pool is bigger, but it’s really permission to be screwed, for good high-level quality content creators. Now for some dingdong High Schooler or non-editing vlogger with a one chipped shaky cam, ok…it’s heaven.

    As for TechTV, that was a trainwreck anyone could see coming.

    Like

  25. I’ve noticed issues with Flash applications, particularly with MAC’s hmmm. I live in a low tech part of the country which skews my perception of how profitable it may be. Posting regional content has been a bit of a problem as well. Google Video has been my format of choice and would be a much greater advantage if I could get news clips up 6 hours before mainstream media instead of waiting 4 days.

    Like

  26. I’ve noticed issues with Flash applications, particularly with MAC’s hmmm. I live in a low tech part of the country which skews my perception of how profitable it may be. Posting regional content has been a bit of a problem as well. Google Video has been my format of choice and would be a much greater advantage if I could get news clips up 6 hours before mainstream media instead of waiting 4 days.

    Like

  29. Brooke, ordered thy book…looks great! Great blog too.

    Been plowing thro Alex Epstein’s new TV book and I totally adore Mike Lent’s old ‘Breakfast with Sharks’.

    Like

  30. Brooke, ordered thy book…looks great! Great blog too.

    Been plowing thro Alex Epstein’s new TV book and I totally adore Mike Lent’s old ‘Breakfast with Sharks’.

    Like

  31. Thanks for the comments, Christopher. If anyone wants to read my article on how digital downloading–online streaming–is going to crush the creative talent in the entertainment industry you can read it at the May 22, 2006 post at writingforfilm.com/Articles or in living color in the May ’06 edition of LA Lawyer at
    http://www.lacba.org/Files/LAL/Vol29No3/2265.pdf.
    But more to the point, I wonder when Robert will begin “taking meetings” with the Hollywood creative community.

    Like

  32. Thanks for the comments, Christopher. If anyone wants to read my article on how digital downloading–online streaming–is going to crush the creative talent in the entertainment industry you can read it at the May 22, 2006 post at writingforfilm.com/Articles or in living color in the May ’06 edition of LA Lawyer at
    http://www.lacba.org/Files/LAL/Vol29No3/2265.pdf.
    But more to the point, I wonder when Robert will begin “taking meetings” with the Hollywood creative community.

    Like

  33. Thanks for the comments, Christopher. If anyone wants to read my article on how digital downloading–online streaming–is going to crush the creative talent in the entertainment industry you can read it at the May 22, 2006 post at writingforfilm.com/Articles or in living color in the May ’06 edition of LA Lawyer at
    http://www.lacba.org/Files/LAL/Vol29No3/2265.pdf.
    But more to the point, I wonder when Robert will begin “taking meetings” with the Hollywood creative community.

    Additional Note: Link may not work, but if you copy it and paste it it seems to work.

    Like

  34. Thanks for the comments, Christopher. If anyone wants to read my article on how digital downloading–online streaming–is going to crush the creative talent in the entertainment industry you can read it at the May 22, 2006 post at writingforfilm.com/Articles or in living color in the May ’06 edition of LA Lawyer at
    http://www.lacba.org/Files/LAL/Vol29No3/2265.pdf.
    But more to the point, I wonder when Robert will begin “taking meetings” with the Hollywood creative community.

    Additional Note: Link may not work, but if you copy it and paste it it seems to work.

    Like

  37. I have this nagging feeling that there is some wishful thinking in this topic. TWiT is good but much weaker in than TechTV in its coverage of technology. The former is largely a Mac encampment, and doesn’t yet cover the larger PC segment well. Of course there is the Ziff-Davis empire, including DL.TV. If you want to talk about the totality of current technical video offerings, I suppose a claim of surpassing TechTV becomes credible.

    But then you must consider the distribution and delivery channel. Hardly a week goes by that ZD content goes out without a hitch, for example. The streaming content is especially fragile. Realities like that lead me to believe the Internet is too immature to assure advertisers of ad delivery. We’re told that the Internet is self-correcting in terms of traffic bottlenecks, but the truth is much less impressive. Problems with a middleman’s router between Sprint and Limelight can–and has been known to–bring down ZD streams. So can a single piece of hardware such as the Tri-caster. I really can’t see many advertisers being very understanding about such things.

    All of this doesn’t even talk about the delivery platform. Video is tougher on hardware, and the means to meet those requirements aren’t always available. For example, I’m currently reduced to using a five-year-old Lztitude C800. Hopefully, that will change this week, but I’m not holding my breath. The C800 is based on the 850 MHz PIII, with 256 MB RAM and a 20 GB harddrive and an ATI M4 graphics chip. All of that means the C800 is barely able to handle audio, never mind the demands of video. I know I’m not alone either. I daresay that MOST of the computers in use lack the power needed to make video enjoyable. Time will change that, but maybe not in time for the current crop of video makers.

    Like

  38. I have this nagging feeling that there is some wishful thinking in this topic. TWiT is good but much weaker in than TechTV in its coverage of technology. The former is largely a Mac encampment, and doesn’t yet cover the larger PC segment well. Of course there is the Ziff-Davis empire, including DL.TV. If you want to talk about the totality of current technical video offerings, I suppose a claim of surpassing TechTV becomes credible.

    But then you must consider the distribution and delivery channel. Hardly a week goes by that ZD content goes out without a hitch, for example. The streaming content is especially fragile. Realities like that lead me to believe the Internet is too immature to assure advertisers of ad delivery. We’re told that the Internet is self-correcting in terms of traffic bottlenecks, but the truth is much less impressive. Problems with a middleman’s router between Sprint and Limelight can–and has been known to–bring down ZD streams. So can a single piece of hardware such as the Tri-caster. I really can’t see many advertisers being very understanding about such things.

    All of this doesn’t even talk about the delivery platform. Video is tougher on hardware, and the means to meet those requirements aren’t always available. For example, I’m currently reduced to using a five-year-old Lztitude C800. Hopefully, that will change this week, but I’m not holding my breath. The C800 is based on the 850 MHz PIII, with 256 MB RAM and a 20 GB harddrive and an ATI M4 graphics chip. All of that means the C800 is barely able to handle audio, never mind the demands of video. I know I’m not alone either. I daresay that MOST of the computers in use lack the power needed to make video enjoyable. Time will change that, but maybe not in time for the current crop of video makers.

    Like

  39. Brooke: I’m very honored you showed up here. Anyway, I can’t announce future content plans yet. But, let’s just say PodTech is interested in non-tech content as well.

    Like

  40. Brooke: I’m very honored you showed up here. Anyway, I can’t announce future content plans yet. But, let’s just say PodTech is interested in non-tech content as well.

    Like

  41. Robert: I’m honored that you would respond to my post. I’ve written about you and your blog in the 6/20/06, 6/28/06 and 7/24/06 posts at writingforfilm.com/Articles/ (which probably brought you all 4 of my readers, including my mother) as I’m very concerned about: (1) How Hollywood will incorporate Pod-casting? and (2) How Hollywood will incorporate User Generated Content? It’s going to be very interesting to see how this all plays out–but, if you read the the interview with Writers Guild of America-west President Patric Verrone (the May 20, 2006 post at writingforfilm.com/Articles/) you can see that the Hollywood creative community is very, very concerned.

    Like

  42. Robert: I’m honored that you would respond to my post. I’ve written about you and your blog in the 6/20/06, 6/28/06 and 7/24/06 posts at writingforfilm.com/Articles/ (which probably brought you all 4 of my readers, including my mother) as I’m very concerned about: (1) How Hollywood will incorporate Pod-casting? and (2) How Hollywood will incorporate User Generated Content? It’s going to be very interesting to see how this all plays out–but, if you read the the interview with Writers Guild of America-west President Patric Verrone (the May 20, 2006 post at writingforfilm.com/Articles/) you can see that the Hollywood creative community is very, very concerned.

    Like

  43. Pingback: Scobleizer - Tech Geek Blogger » Good news for Internet video content businesses at blackrimglasses.com

  44. Brooke, I’ve not seen “talent” be part of any of the requirments for PodTech plans, or any “video bloggers” plans. Just throw crap out there and hope enough people click on the ads to allow them to make money seems to be the business model.

    Like

  45. Brooke, I’ve not seen “talent” be part of any of the requirments for PodTech plans, or any “video bloggers” plans. Just throw crap out there and hope enough people click on the ads to allow them to make money seems to be the business model.

    Like

  46. LayZ, you bring up a great point. Is it possible that “talent” or “craft” is an anachronism? With regard to the business model: Is any of the content which you have seen on any of the video blogger platforms worthy of exploitation in the multiple platforms/revenue streams (book, movie, dvd, streaming, mobisode, tv, cable, novelization, comic, plush/toys, posters, cards, clothing (merchandise), game, foreign market exploitation , airplane, theme park attraction etc.)?

    Like

  47. LayZ, you bring up a great point. Is it possible that “talent” or “craft” is an anachronism? With regard to the business model: Is any of the content which you have seen on any of the video blogger platforms worthy of exploitation in the multiple platforms/revenue streams (book, movie, dvd, streaming, mobisode, tv, cable, novelization, comic, plush/toys, posters, cards, clothing (merchandise), game, foreign market exploitation , airplane, theme park attraction etc.)?

    Like

  48. Brooke, in a word, “no”, but I’m not sure that’s what they are aiming for. Frankly I’m not sure even the video bloggers know what either their short term or long term goals are, other than having someone download their content and hope to get mentioned on “a list” blogging sites. But, it is more targeted at this “long tail” thing. Maybe sort of like the indie films, just smaller. But, even indie films put talent as a premium. It seems video bloggers, and podcasters for that matter, hope the content will overshadow their lack of talent. Frankly, I don’t see that happening.

    Sure, there are some that are getting some mention… Rocketboom and Amanda what’s her name. ( However, me thinks she was a struggling actress deep down, that happened to stumble upon the Rocketboom gig and used it as an audition vehicle. I heard one of my “indie” friends tell me she got some bit part on CSI for one episode. Not sure that was because of her gig on Rocketboom specifically, but who knows?). In the end, I think you need both talent and content. A bad script cannot be hidden by A list actors… see: most any movie done by an actor after winning the Oscar. Conversely bad talent can kill a good script. see:any movie starring Kevin Costner.

    Like

  49. Brooke, in a word, “no”, but I’m not sure that’s what they are aiming for. Frankly I’m not sure even the video bloggers know what either their short term or long term goals are, other than having someone download their content and hope to get mentioned on “a list” blogging sites. But, it is more targeted at this “long tail” thing. Maybe sort of like the indie films, just smaller. But, even indie films put talent as a premium. It seems video bloggers, and podcasters for that matter, hope the content will overshadow their lack of talent. Frankly, I don’t see that happening.

    Sure, there are some that are getting some mention… Rocketboom and Amanda what’s her name. ( However, me thinks she was a struggling actress deep down, that happened to stumble upon the Rocketboom gig and used it as an audition vehicle. I heard one of my “indie” friends tell me she got some bit part on CSI for one episode. Not sure that was because of her gig on Rocketboom specifically, but who knows?). In the end, I think you need both talent and content. A bad script cannot be hidden by A list actors… see: most any movie done by an actor after winning the Oscar. Conversely bad talent can kill a good script. see:any movie starring Kevin Costner.

    Like

  52. I posted this on Chris’ blog…

    But Chris… you know better than anyone, as someone very successful with Internet-based media, that people want what they want, when they want it. Scoble can be a blow hard at times, but he’s right… the sum of all the things that TechTV alumni are doing is better than TechTV ever was.

    I miss tuning into The Screen Savers every night, but I get a ton out of This Week in Tech and Digg every day.

    Like

  53. I posted this on Chris’ blog…

    But Chris… you know better than anyone, as someone very successful with Internet-based media, that people want what they want, when they want it. Scoble can be a blow hard at times, but he’s right… the sum of all the things that TechTV alumni are doing is better than TechTV ever was.

    I miss tuning into The Screen Savers every night, but I get a ton out of This Week in Tech and Digg every day.

    Like

  54. Pingback: Jeff's Junk : Missing TechTV

  57. LayZ,

    At this point, I think that the hardware is more important than the content for video blogging and . . . with some notable exceptions . .. maybe podcasting (sorry Robert). But I presume it will change and I’m looking forward to Robert’s podcasting venture and will be posting about it at writingforfilm.com/Articles/.

    With regard to indie films, it’s pretty much about the talent and the voice of the writer and/or director. Now that the film industry is in retraction, indie prod will be more important than ever for emerging talent.

    And maybe/probably . . . the emerging talent in the film industry will use video blogging/podcasting to expose their work.

    BTW, thanks for your great comments re: my writingforfilm.com.

    Like

  58. LayZ,

    At this point, I think that the hardware is more important than the content for video blogging and . . . with some notable exceptions . .. maybe podcasting (sorry Robert). But I presume it will change and I’m looking forward to Robert’s podcasting venture and will be posting about it at writingforfilm.com/Articles/.

    With regard to indie films, it’s pretty much about the talent and the voice of the writer and/or director. Now that the film industry is in retraction, indie prod will be more important than ever for emerging talent.

    And maybe/probably . . . the emerging talent in the film industry will use video blogging/podcasting to expose their work.

    BTW, thanks for your great comments re: my writingforfilm.com.

    Like

  59. Brooke, not convinced the film industry will glom on to video blogging..as defined by the geeks like Scoble. Maybe they will. If so, it will certainly make life even more difficult for the talentless geeks. Now, I could be the exception to the rule, but I use my video iPod as my portable Tivo. I download old and new TV shows, and rip movies to it. (as well as my PSP). The Oscar nominated short films were also nice to have. So, if that is what you are defining as video blogging, then I agree. Frankly, I think Cuban’s venture has a lot of near term value, and then if he makes those films available via download for a price… well… all the better. I’m the target audience for your industry when it comes to downloadable video content, not Scoble’s. I have little interest in looking at some geek pontificate about some new new thing. I’d prefer to consume that content in written form. With video content, I want to be entertained first and foremost.

    And you made my point about idie films much beter than I, but I was basically trying to say what you said. (Thus why you get paid to write, and I don’t. )

    Like

  60. Brooke, not convinced the film industry will glom on to video blogging..as defined by the geeks like Scoble. Maybe they will. If so, it will certainly make life even more difficult for the talentless geeks. Now, I could be the exception to the rule, but I use my video iPod as my portable Tivo. I download old and new TV shows, and rip movies to it. (as well as my PSP). The Oscar nominated short films were also nice to have. So, if that is what you are defining as video blogging, then I agree. Frankly, I think Cuban’s venture has a lot of near term value, and then if he makes those films available via download for a price… well… all the better. I’m the target audience for your industry when it comes to downloadable video content, not Scoble’s. I have little interest in looking at some geek pontificate about some new new thing. I’d prefer to consume that content in written form. With video content, I want to be entertained first and foremost.

    And you made my point about idie films much beter than I, but I was basically trying to say what you said. (Thus why you get paid to write, and I don’t. )

    Like

  61. I agree. I was about 12 when I first Call for Help and only later realized that Leo Laporte was actually a pretty technical guy. I’ve been an avid TwIT listener ever since, as well as a variety of other podcasts and vlogs (I still can’t stand that word). Viva the digital content revolucion.

    Like

  62. I agree. I was about 12 when I first Call for Help and only later realized that Leo Laporte was actually a pretty technical guy. I’ve been an avid TwIT listener ever since, as well as a variety of other podcasts and vlogs (I still can’t stand that word). Viva the digital content revolucion.

    Like

  63. Pingback: Project X Discussions

Comments are closed.