Published by Robert Scoble
I give you a front-row seat on the future. Focusing most of my efforts now on next-generation augmented reality and artificial intelligence, AKA "mixed reality."
SUBSCRIBE TO MY NEWSLETTER: http://clevermoe.com/scobleizer-news/
BUY OUR NEW BOOK: https://www.amazon.com/Fourth-Transformation-Robert-Scoble/dp/1539894444 "The Fourth Transformation: How augmented reality and artificial intelligence will change everything."
WATCH MY LATEST SPEECHES:
State of VR with Philip Rosedale (done in VR itself, very cool): https://www.youtube.com/watch?v=2zAA1EVGUZU
At GEOINT, June 2017: http://trajectorymagazine.com/glimpse-new-world/
Augmented World Expo, June 2017: https://www.youtube.com/watch?v=l4xHILvLD8E
At Leade.rs, April 2017: https://youtu.be/52_0JshgjXI
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BIO:
Scoble gives you a front-row seat on the future.
Literally. He had the first ride in the first Tesla. Siri was launched in his house. He's been the first to share all sorts of technologies and companies with you, from Flipboard to Pandora to Instagram.
Today he's focusing on mixed reality, AKA "next-generation augmented reality" which will include a new user interface for EVERYTHING in your life (IoT, Smart Cities, driverless cars, robots, drones, etc).
That's based on his view thanks to his past experience as futurist at Rackspace.
Best place to find Scoble? On his Facebook profile at https://www.facebook.com/RobertScoble
He has been a technology blogger since 2000, was one of five people who built Microsoft's Channel 9 video blog/community, worked at Fast Company Magazine running its TV efforts, and has been part of technology media businesses since 1993.
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SPEAKER PITCH:
Apple and Facebook now have revealed their Augmented Reality strategies, which means your business needs one too. Rely on Robert Scoble, the world's top authority on AR, to bring to your conference what businesses should do next.
SPEECH ABSTRACT #1:
TITLE: The Fourth Transformation: What's next in mixed reality (AR and AI) and the future of technology?
Here's an example of this talk at Leade.rs in Paris in April, 2017: https://youtu.be/52_0JshgjXI
Why "the Fourth Transformation?"
Soon we will have phones and glasses that do full on augmented reality. Everything you look at will potentially be augmented. This world is coming in late 2017 with a new iPhone from Apple, amongst other products. Microsoft is betting everything on its HoloLens glasses that do mixed reality and the industry is spending many billions of dollars in R&D and funding new companies like Magic Leap.
This future will be the user interface for IoT, Smart Cities, autonomous cars, robots, drones, and your TV.
This is a big deal and Robert will take you through what mixed reality is and how it will change every business.
Learn more about Robert's speaking style and contact his agent at http://odemanagement.com/robert-scoble/Robert-Scoble.html
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SPEECH ABSTRACT #2:
"The Next Two Clicks of Moore's Law."
Over the next four years, or two clicks of Moore's Law, a ton about our technology world will change. Scoble will bring you the best from his travels visiting R&D labs, startups, and innovators around the world.
He views the world through his rose-colored-mixed-reality glasses, which will be the new user interface for self driving cars, Smart Cities, IoT, and many other things in our world.
He'll send you off with some lessons for companies both large and small.
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SPEECH ABSTRACT #3:
"Personalized Meaning: What is Augmented Reality For?"
As we enter a far more technological world where even cars drive themselves, I predict we'll see a blowback toward the analog, more authentic world.
What role does augmented reality play in both worlds?
Get Scoble's insight into where augmented reality is going, see tons of real-world demos, and understand what he means by 'personalized meaning.'
CONTACT:
If you are looking to contact me, email is best: scobleizer@gmail.com.
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ENDORSEMENTS:
IZEA Top 25 Tech Influencers: https://izea.com/2017/07/07/25-top-tech-influencers/
Time: One of the top 140 Twitterers!
FT: One of the five most influential Twitterers!
Inc. Top 5 on list of Tech Power Players You Need to Know: http://www.inc.com/john-rampton/30-power-players-in-tech-you-need-to-know.html
Next Reality: #4 on top 50 AR influencer list: https://next.reality.news/news/nr50-next-realitys-50-people-watch-augmented-mixed-reality-0177454/
View all posts by Robert Scoble
You know Robert, I’ve always wondered why you don’t do more advertising on your blog. You have a steady readership, and a wide variety of topics. I’d think that even a small add would bring in enough for another HD TV or something! 😉
Do you not do advertising because you think it makes your voice more valuable?
Just curious.
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You know Robert, I’ve always wondered why you don’t do more advertising on your blog. You have a steady readership, and a wide variety of topics. I’d think that even a small add would bring in enough for another HD TV or something! 😉
Do you not do advertising because you think it makes your voice more valuable?
Just curious.
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Toby: I didn’t do advertising because I worked for Microsoft and it just would have made things weird. “Is Scoble just making trouble to get more audience so he can make more money on ads on his blog?”
Even with doing a book I heard those kinds of whisperings over on MiniMicrosoft so I just didn’t need the hell. It wasn’t worth the trouble.
Now that I’m working for a startup, though? We’ll see. It’s something I have to decide on, but haven’t needed to yet.
Having ads does cause some conflict, though. Let’s see, do I write about “world peace?” Nah, that isn’t paying much money. Let’s write about “mortgages” instead!
I’m not sure I need that kind of influence on my writing. At least not the writing that I’m doing at 1 a.m. for fun like I am right now.
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Toby: I didn’t do advertising because I worked for Microsoft and it just would have made things weird. “Is Scoble just making trouble to get more audience so he can make more money on ads on his blog?”
Even with doing a book I heard those kinds of whisperings over on MiniMicrosoft so I just didn’t need the hell. It wasn’t worth the trouble.
Now that I’m working for a startup, though? We’ll see. It’s something I have to decide on, but haven’t needed to yet.
Having ads does cause some conflict, though. Let’s see, do I write about “world peace?” Nah, that isn’t paying much money. Let’s write about “mortgages” instead!
I’m not sure I need that kind of influence on my writing. At least not the writing that I’m doing at 1 a.m. for fun like I am right now.
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no worries Robert — that $85k perception was definitely out there. I *think* they garnered more than $40k from Earthlink, but less than $85k.
yes, what they really needed was a business partner. a couple of them didn’t work out, and right now they have someone that could help them capitalize on their vast potential, even post-Amanda.
now, if only i can get your sales team to help with my burgeoning vlog empire. 😉
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no worries Robert — that $85k perception was definitely out there. I *think* they garnered more than $40k from Earthlink, but less than $85k.
yes, what they really needed was a business partner. a couple of them didn’t work out, and right now they have someone that could help them capitalize on their vast potential, even post-Amanda.
now, if only i can get your sales team to help with my burgeoning vlog empire. 😉
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Chuck, have your agents give my agents a call! Heheh.
Seriously. 🙂
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Chuck, have your agents give my agents a call! Heheh.
Seriously. 🙂
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That makes sense as to why you haven’t done ads in the past. As a vote of confidence for you, I think that there is enough trust in you to do just enough ads to get just one more toy… then one more… then one more…
Oh, I see your point.
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That makes sense as to why you haven’t done ads in the past. As a vote of confidence for you, I think that there is enough trust in you to do just enough ads to get just one more toy… then one more… then one more…
Oh, I see your point.
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I think that if they had hooked up with Revver or Federated Media Publishing then they could have built a good ad revenue stream already. I believe that they still can do this!
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I think that if they had hooked up with Revver or Federated Media Publishing then they could have built a good ad revenue stream already. I believe that they still can do this!
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My apologies, Andrew says they did sell another big ad. I was only meaning to say it wasn’t a constant stream of top ad $ every week, as was the perception.
Robert, my agent emailed you. Warning, he looks a lot like me. Maybe 10 lb skinnier in a warped mirror.
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My apologies, Andrew says they did sell another big ad. I was only meaning to say it wasn’t a constant stream of top ad $ every week, as was the perception.
Robert, my agent emailed you. Warning, he looks a lot like me. Maybe 10 lb skinnier in a warped mirror.
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I’m glad you found Andrew and Chuck, too many bloggers acted like a dog chasing his tail yesterday.
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I’m glad you found Andrew and Chuck, too many bloggers acted like a dog chasing his tail yesterday.
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Well, with something like 300000 hits a day, its hard to see why there isn’t a lot of advertisement revenue coming in. They need to seriously monetize RB. They have lost one of their biggest assets and if RB will continue with success will be seen in the future.
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Well, with something like 300000 hits a day, its hard to see why there isn’t a lot of advertisement revenue coming in. They need to seriously monetize RB. They have lost one of their biggest assets and if RB will continue with success will be seen in the future.
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Robert, glad to hear PodTech has a good sales team, and that you were smart enough to check. Too many sites with great audiences lose a ton of money due to the lack of good ad sales abilities. Where’s the company to handle that, or do bloggers only rate mostly automated tools (AdSense/Blogads/AdBrite). The company that actually actively seeks ways to help bloggers make money, rather than “paste some JavaScript and pray” will be a huge success.
As an aside: PodTech.net does not look very good in Opera 9:
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Robert, glad to hear PodTech has a good sales team, and that you were smart enough to check. Too many sites with great audiences lose a ton of money due to the lack of good ad sales abilities. Where’s the company to handle that, or do bloggers only rate mostly automated tools (AdSense/Blogads/AdBrite). The company that actually actively seeks ways to help bloggers make money, rather than “paste some JavaScript and pray” will be a huge success.
As an aside: PodTech.net does not look very good in Opera 9:
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Hmm Andrew is still has himself scheduled to speak at CaseCamp in toronto on friday. I wonder if he’ll still make it and what he’ll say. would be his first public appearance after the split.
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Hmm Andrew is still has himself scheduled to speak at CaseCamp in toronto on friday. I wonder if he’ll still make it and what he’ll say. would be his first public appearance after the split.
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Reading between the lines, I’m guessing that the picture isn’t as rosy as Andrew Baron paints it and the potential impact to his exit strategy is enormous. Something doesn’t make sense here- I hope someone really digs in and focuses on the business aspects of this story. There is more to this than a spat between former friends/business partners/etc.- this is a good lesson for people in the content business and for those that want to do independent broadcasting on the web.
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Reading between the lines, I’m guessing that the picture isn’t as rosy as Andrew Baron paints it and the potential impact to his exit strategy is enormous. Something doesn’t make sense here- I hope someone really digs in and focuses on the business aspects of this story. There is more to this than a spat between former friends/business partners/etc.- this is a good lesson for people in the content business and for those that want to do independent broadcasting on the web.
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It could have been handled better, but my guess is that when emotions are involved, its hard to see clearly.
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It could have been handled better, but my guess is that when emotions are involved, its hard to see clearly.
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It’s a crying shame. Sometimes when you have talent + creativity + money, it equals a blowup (pardon the pun.)
I wish both sides luck regardless of who did what.
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It’s a crying shame. Sometimes when you have talent + creativity + money, it equals a blowup (pardon the pun.)
I wish both sides luck regardless of who did what.
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That’s why I asked what the demographics of those supposed 250-300 viewers are. Do you plan to do any analysis of your audience to see of they actually have any money to buy the stuff the advertisers want to sell? Perhaps the advertisers are seeing something you aren’t?
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That’s why I asked what the demographics of those supposed 250-300 viewers are. Do you plan to do any analysis of your audience to see of they actually have any money to buy the stuff the advertisers want to sell? Perhaps the advertisers are seeing something you aren’t?
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I didn’t have ads on my blog for a long time. It was costing me money to have the blog. Especially when my traffic got larger and I had to move to a dedicated server that costs me $139 a month now.
Earlier this year I joined FM Publishing (and this is not an ad for them, just how I really feel about it) and I have to say it’s been pretty good. I honestly don’t feel that it has affected my blogging in any way, shape, or form — but I know what you mean about the criticism Robert. One of the first easy hacks a critic will make at a blogger is that they are just writing about whatever they are writing about for the money.
It’s funny how the same people don’t say that a newspaper is reporting the news just for the money.
Especially when you were working at Microsoft I can see where that would be a sensitive point for you. And the bigger you are the more critics will eventually come out of the woodwork. Still, I think this criticism is easily dismissed in most cases and that it is entirely legitimate for a blogger to earn money from their writing in the same way that any other writer would.
I do feel really positive about FM and think that they do a tremendously professional job at handling all of the ad sales for me on my site. In fact I don’t have to do much at all except say yes or no to the advertiser in question. You know John Battelle of course and if you decide to ever put ads on your blog he’d be the first person I’d recommend talking to.
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I didn’t have ads on my blog for a long time. It was costing me money to have the blog. Especially when my traffic got larger and I had to move to a dedicated server that costs me $139 a month now.
Earlier this year I joined FM Publishing (and this is not an ad for them, just how I really feel about it) and I have to say it’s been pretty good. I honestly don’t feel that it has affected my blogging in any way, shape, or form — but I know what you mean about the criticism Robert. One of the first easy hacks a critic will make at a blogger is that they are just writing about whatever they are writing about for the money.
It’s funny how the same people don’t say that a newspaper is reporting the news just for the money.
Especially when you were working at Microsoft I can see where that would be a sensitive point for you. And the bigger you are the more critics will eventually come out of the woodwork. Still, I think this criticism is easily dismissed in most cases and that it is entirely legitimate for a blogger to earn money from their writing in the same way that any other writer would.
I do feel really positive about FM and think that they do a tremendously professional job at handling all of the ad sales for me on my site. In fact I don’t have to do much at all except say yes or no to the advertiser in question. You know John Battelle of course and if you decide to ever put ads on your blog he’d be the first person I’d recommend talking to.
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With the current 3 minute video they can insert just 1 video ad and i doubt the max they can ever get is $5/CPM…So with 250k views per day the current monetizing potential per week is just $8750 (5 x 250 x 7).
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With the current 3 minute video they can insert just 1 video ad and i doubt the max they can ever get is $5/CPM…So with 250k views per day the current monetizing potential per week is just $8750 (5 x 250 x 7).
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In post #11, Nathan stole my thunder. 🙂
Good content helps drive traffic to your site, but from what I understand about advertising is that you need to create a good way for your advertisers to see the value from their ad purchases.
Placing advertising links on your site is not a complete strategy. If podtech hasn’t come up with a disruptive way of being able to generate ad revenue, I think that your new company will likely run out of money as well.
The barriers to entry are too low for vlogging sites and looking at podtech.net. I don’t really see anything that is a differentiator. The risk is that you will have too many podcasting sites chasing too few advertising dollars $$$.
The founders of podtech and the vc’s that are backing your venture are hoping that your sales guys can convince enough folks to purchase advertising on your site.
Unless getting purchased by a larger media company is podtech’s actual strategy. A startup whose business model is to get purchased by a larger company? In the Valley? Never!
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In post #11, Nathan stole my thunder. 🙂
Good content helps drive traffic to your site, but from what I understand about advertising is that you need to create a good way for your advertisers to see the value from their ad purchases.
Placing advertising links on your site is not a complete strategy. If podtech hasn’t come up with a disruptive way of being able to generate ad revenue, I think that your new company will likely run out of money as well.
The barriers to entry are too low for vlogging sites and looking at podtech.net. I don’t really see anything that is a differentiator. The risk is that you will have too many podcasting sites chasing too few advertising dollars $$$.
The founders of podtech and the vc’s that are backing your venture are hoping that your sales guys can convince enough folks to purchase advertising on your site.
Unless getting purchased by a larger media company is podtech’s actual strategy. A startup whose business model is to get purchased by a larger company? In the Valley? Never!
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Mark: I don’t plan on flipping. We’re going to make a roaring thunder lizard of a content company. Our ultimate success? If we get in a place where we can purchase a larger content company.
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Mark: I don’t plan on flipping. We’re going to make a roaring thunder lizard of a content company. Our ultimate success? If we get in a place where we can purchase a larger content company.
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It’s ALWAYS about the money. Always. It was with Scoble, it was here, and it still was with VicG. Even Gates is all about the money, even if giving it away. You don’t have public squabbles like this if not for lots and lots of pictures of Ben Franklin.
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It’s ALWAYS about the money. Always. It was with Scoble, it was here, and it still was with VicG. Even Gates is all about the money, even if giving it away. You don’t have public squabbles like this if not for lots and lots of pictures of Ben Franklin.
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Money complicates everything.
It appears that it was Amanda’s job to bring in the viewers and Andrew’s job to bring in the revenue. Amanda was doing fine but Andrew was struggling. Clearly his talent is in producing and editing and running the technical stuff. If he also felt his job was to close deals (a very important job) and he was no good at it, then the pressure must have been awful. Maybe he felt guilty, like he was blowing it no matter how hard he tried. That could explain why Amanda took a salary while Andrew did not.
If this is so, then it is too bad because Andrew is obviously very talented. He created that show, he is the philosophy behind it. He’s going to have to accept that although he’s brilliant, he’ll always suck at some jobs. It’s a lesson a lot of talented people have to learn. How many times have you seen an amazing engineer become a lousy manager. We have to accept our limitations before we can deal with them.
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Money complicates everything.
It appears that it was Amanda’s job to bring in the viewers and Andrew’s job to bring in the revenue. Amanda was doing fine but Andrew was struggling. Clearly his talent is in producing and editing and running the technical stuff. If he also felt his job was to close deals (a very important job) and he was no good at it, then the pressure must have been awful. Maybe he felt guilty, like he was blowing it no matter how hard he tried. That could explain why Amanda took a salary while Andrew did not.
If this is so, then it is too bad because Andrew is obviously very talented. He created that show, he is the philosophy behind it. He’s going to have to accept that although he’s brilliant, he’ll always suck at some jobs. It’s a lesson a lot of talented people have to learn. How many times have you seen an amazing engineer become a lousy manager. We have to accept our limitations before we can deal with them.
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Robert, I agree with Christopher on this one. It is all about the Benjamins.
Paul Matteucci, at USVP was our temporary CEO at Procket Networks after we burned through about $250 million. If you see him, have him explain to you his view on funding startups. It is a nice reality check. They go in expecting about a 98% failure rate because the 2% success rate more than pays the failed ventures.
If Paul and his partners were to get a nice offer from Viacom or NBC/Universal for podcast.net, John Furrier and USVP would be flipping in a heartbeat. Not to be perjorative, but I don’t think that you would have much of a say in that.
Talking to Paul will be very helpful to you because it looks like you traded one reality distortion field for a smaller one and a nice office in Menlo Park.
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Robert, I agree with Christopher on this one. It is all about the Benjamins.
Paul Matteucci, at USVP was our temporary CEO at Procket Networks after we burned through about $250 million. If you see him, have him explain to you his view on funding startups. It is a nice reality check. They go in expecting about a 98% failure rate because the 2% success rate more than pays the failed ventures.
If Paul and his partners were to get a nice offer from Viacom or NBC/Universal for podcast.net, John Furrier and USVP would be flipping in a heartbeat. Not to be perjorative, but I don’t think that you would have much of a say in that.
Talking to Paul will be very helpful to you because it looks like you traded one reality distortion field for a smaller one and a nice office in Menlo Park.
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Mark: I’ve already met Paul. He’s a guy I liked instantly. Hope to pick his brain a lot over the coming months.
Of course they’ll flip if they get a good offer.
But our job is to build a roaring thunder lizard that can stand on its own. If we can do that the offers Paul will get will be a lot bigger. 🙂
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Mark: I’ve already met Paul. He’s a guy I liked instantly. Hope to pick his brain a lot over the coming months.
Of course they’ll flip if they get a good offer.
But our job is to build a roaring thunder lizard that can stand on its own. If we can do that the offers Paul will get will be a lot bigger. 🙂
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Just a little comic I threw together about the rocketboom soap opera.
http://dazilgroup.com/blog/?p=684
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Just a little comic I threw together about the rocketboom soap opera.
http://dazilgroup.com/blog/?p=684
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Andrew broke his silence at CaseCamp Toronto today link It was amanda that walked out on the negotiations. rocketboom is going on. he’s confident the audience will come back. he put on a brave face but you can tell he’s nervous as hell about this monday’s show.
yes there is a show on monday.
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Andrew broke his silence at CaseCamp Toronto today link It was amanda that walked out on the negotiations. rocketboom is going on. he’s confident the audience will come back. he put on a brave face but you can tell he’s nervous as hell about this monday’s show.
yes there is a show on monday.
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Thomas: yeah, I think his show will do just fine! Monday’s show would have a very high audience cause people like to see “car wrecks.” It’ll be interesting to see how he turns it around.
The thing is I’m not sure who’s telling the truth here or not. I heard Andrew advertised for a new host on Craig’s List two weeks ago. So, it seems he knew he had a problem with Amanda.
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Thomas: yeah, I think his show will do just fine! Monday’s show would have a very high audience cause people like to see “car wrecks.” It’ll be interesting to see how he turns it around.
The thing is I’m not sure who’s telling the truth here or not. I heard Andrew advertised for a new host on Craig’s List two weeks ago. So, it seems he knew he had a problem with Amanda.
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