RedSwoosh heralds HD videoblog age

It’s remarkable on my timing of quiting and joining a podcasting/videoblog company. One thing I hoped for was a breakthrough on distribution of large files. Why? Because of cost. Remember at Channel 9? Most of my video was about 200MB each. Some of my video had been downloaded 100,000 times or more. How much does it cost to distribute a gigabyte? About a $1. Let’s say you’re Google or MSN or Yahoo. Well, you probably get a killer rate, maybe about 1/10th that, but it still costs SOMETHING to get bits from my machines to yours.

Today Red Swoosh came to the rescue.

It will let me distribute large files to you for a far reduced cost. They claim free, but I’ll say “nearly free.”

I got an early looksie at RedSwoosh and it looks like Bittorrent for the rest of us. Easy to implement. Easy to use. Which isn’t always true of Bittorrent. And, first time visitors have a good experience (RedSwoosh has servers so that you’ll always be able to get files, even if you don’t have RedSwoosh loaded).

So, what’s the catch? Well, it’s an advertising supported network. Someone has to pay for the production of RedSwoosh and the initial servers that kickstart the system. 

This is a big deal. TechCrunch has the details

Advertisements

19 thoughts on “RedSwoosh heralds HD videoblog age

  1. I knew this would make your day when I read it, after you linked to it the other day. Exciting stuff! It sounds still a little bit proprietery format scary though… But its certainly a real fore-runner in the large filesize distribution crowd.

    Paul

    Like

  2. I knew this would make your day when I read it, after you linked to it the other day. Exciting stuff! It sounds still a little bit proprietery format scary though… But its certainly a real fore-runner in the large filesize distribution crowd.

    Paul

    Like

  3. Interesting. Remains to see if among the max 30 peers (as the website says) at least one is a full seed (ideally red swoosh would be one seed otherwise it does not justify the ads), ensuring anyone can download the stuff.

    Like

  4. Interesting. Remains to see if among the max 30 peers (as the website says) at least one is a full seed (ideally red swoosh would be one seed otherwise it does not justify the ads), ensuring anyone can download the stuff.

    Like

  5. Stephane: yeah, as I understand it RedSwoosh’ own servers will be the first and full seed.

    Like

  6. Red makes ANOTHER stab? They aren’t new news…guessing the Cuban cash and vacational “offshoring” kicked it up. But all the Techcrunch Web 2.0 play, geeesus, someone get them some REAL Marketing help. You mean that all Cuban buys is 6 new weeks of development time, enough duct tape on the system to make it hold up and some Web 2.0 sprinkle-dust?

    Red, feels way too Web 2.0 P2P start-uppy, too spywarey adwarey, download this buggy clientish…remains to be seen. All Mark Cuban fuel, he’s thinking HDNetish distro’ing, I’d bet. If I was Cuban, I’d just suck face with Bram.

    Always wondered why Bram didn’t go more contentish and kick up more mainstream marketing, he got Warner tho, and getting more and more.

    Like

  7. Red makes ANOTHER stab? They aren’t new news…guessing the Cuban cash and vacational “offshoring” kicked it up. But all the Techcrunch Web 2.0 play, geeesus, someone get them some REAL Marketing help. You mean that all Cuban buys is 6 new weeks of development time, enough duct tape on the system to make it hold up and some Web 2.0 sprinkle-dust?

    Red, feels way too Web 2.0 P2P start-uppy, too spywarey adwarey, download this buggy clientish…remains to be seen. All Mark Cuban fuel, he’s thinking HDNetish distro’ing, I’d bet. If I was Cuban, I’d just suck face with Bram.

    Always wondered why Bram didn’t go more contentish and kick up more mainstream marketing, he got Warner tho, and getting more and more.

    Like

  8. Robert, Stephane: Swoosh doesn’t need to host any files because a “seed” is always available in the original webserver. Thus Swoosh will a) pull from the webserver alone if you’re the first to click on the link, b) pull part from peers and part from the webserver if there are only a few peers, c) pull only from the peers when there are enough. Thus all files are 100% available; there are no “dead” Swooshed links due to am absence of seeds or peers. Oh, and as for the 30 number, that just means how many peers we try to keep running at any point in time. A popular file will have thousands and thousands of seeds — if your first batch of 30 doesn’t work out, we’ll keep giving you more until you find 30 that work for you.

    Like

  9. Robert, Stephane: Swoosh doesn’t need to host any files because a “seed” is always available in the original webserver. Thus Swoosh will a) pull from the webserver alone if you’re the first to click on the link, b) pull part from peers and part from the webserver if there are only a few peers, c) pull only from the peers when there are enough. Thus all files are 100% available; there are no “dead” Swooshed links due to am absence of seeds or peers. Oh, and as for the 30 number, that just means how many peers we try to keep running at any point in time. A popular file will have thousands and thousands of seeds — if your first batch of 30 doesn’t work out, we’ll keep giving you more until you find 30 that work for you.

    Like

  10. This is veery cool and good news. I will definately be checking this out. After seeing BiancaVision my first thought was “if a kids dong this then why the heck aren’t we all?” I want to start mixing in the video aspect so this might be the solution I was looking for.
    Thanks

    Like

  11. This is veery cool and good news. I will definately be checking this out. After seeing BiancaVision my first thought was “if a kids dong this then why the heck aren’t we all?” I want to start mixing in the video aspect so this might be the solution I was looking for.
    Thanks

    Like

Comments are closed.