Incubation team at Microsoft gets down to business

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There are lots of small, secret groups around Microsoft. As soon as I hear about them I beg to come over with my camcorder and find out more about what they are doing. Ric Merrifield's Motion Initiative is one such "incubation team." Turns out his charter was to go and study businesses. So, he and a small team of researchers spread out across the globe and started making a map of how business works. They've been working over the past few years and that work led to identifying underserved software markets and led directly to the acquisition of Navision. Interesting look into how Microsoft is trying to learn new things about markets it isn't yet in.

Published by Robert Scoble

I help entrepreneurs build their technology business' story, help with getting ready for investors, with other launch plans, and many other strategic things that can help your new startup. Call to talk: +1-425-205-1921 (text first).

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11 thoughts on “Incubation team at Microsoft gets down to business”

  1. How about getting in to the Biz# Team. This would be a great time to tie in with the Office 12 Excel videos and also answer the questions on the ProClarity purchase.

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  2. How about getting in to the Biz# Team. This would be a great time to tie in with the Office 12 Excel videos and also answer the questions on the ProClarity purchase.

    Like

  7. Aaron: yeah, when I filmed the hardware team they were hiding stuff during the interview. It was pretty funny.

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  8. Aaron: yeah, when I filmed the hardware team they were hiding stuff during the interview. It was pretty funny.

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  9. I know this is a bit esoteric, but i wouldnt mind you getting over to the “secret labs” where they are doing some research on quantum computing. It would be interesting to hear what they are working on and how they see computing in the next 10-20 years.

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  10. I know this is a bit esoteric, but i wouldnt mind you getting over to the “secret labs” where they are doing some research on quantum computing. It would be interesting to hear what they are working on and how they see computing in the next 10-20 years.

    Like

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